By Joanna Silentas
Most business owners would agree that a website is essential for marketing a business and for communicating with stake-holders and prospective customers. And of course it would be almost impossible to conduct online business without one. But for new business owners on a tight budget, finding the right designer, at the right price, can be difficult. Some try to go it alone, or because of a tight budget give first time developers a chance. Inexperienced developers can face significant challenges creating a new website from scratch. This is one area where website makers are able to help. There are many the benefits to using a Website Maker which facilitate the task of the first-time or inexperienced web-developer and enable a fantastic, professional finish. In this article we look at some of the options available to you.
What is a Website Maker?
A website maker is an application or web-based tool that enables people to build websites using prompt directions, wizards, and drop-down lists. These tools are designed to allow “anybody” to use them. Using them. a novice can create websites without any coding experience. They help to produce a highly professional look, and they provide options in the form of different templates which allow you to customise the website in an easy to use manner
Why a Website Maker is Beneficial for Your Business
Cost-Effective Solution
Employing the services of a professional web designer often entails the paying high prices that can cost many thousands of pounds for a custom site. On the other hand, a website maker is a low-cost option with subscription charges ranging from as low as $10 to $30 in the first month. This is a huge plus for a small business or startup on a limited budget. Website makers offer good quality templates with key essential features that allow a user to design his/her website without the cost of an expensive designer.
Sophisticated design and network usability interface
Website makers are also simple to use. They come with a drag-and-drop feature that enables users to bend their site as they wish using design, colours, and fonts, among other things, even without coding experience. This makes it possible for you to create a professional-looking website without having to go through a rigorous website development process.
Most website makers also have templates specific to certain industries. This allows you to find a design that fits your business in your market in a compelling way.
Template and Themes & Skins
Web creators provide options for selecting from a large number of templates and themes depending on the business plan and its needs, such as selling goods, building portfolios or blogs, and providing certain services. Such templates are primarily flexible, so you can change the colour of the design, its layout, and the font used to represent brand identity. Some platforms also allow you to change the templates as your business evolves without losing your material.
Mobile Optimisation
Mobile devices account for more than half the world’s website traffic; thus, it is essential to have a mobile-friendly site. Website makers simplify this by aiming to provide responsive designs, which can quickly adapt the site for the screen size from the desktop to that of the smartphone. This guarantees a positive user experience for your site across different devices, and thus, you will attract more visitors and better position yourself in the search engines.
Features to Look for in a Website Maker
When choosing a website maker, look for features that match your business goals and requirements. Here are some essential features to consider:
- Template Variety: Try to find an online platform that provides templates that match your field or design choice.
- Customization Options: A layout should allow the branding of templates without any difficulty.
- E-commerce Capabilities: To sell some products, look for integrated tools like inventory tracking, payment processing, and shipping services.
- SEO Tools: Fundamental SEO tools will assist in enhancing your website’s ranking with Search Engines.
- Mobile Responsiveness: Select a platform with templates that adapt well to any device since most customers use mobile devices.
- Customer Support: Ensure that the platform has trustworthy client care in case you do not understand the website design procedure.
Conclusion
Website makers can be an excellent solution for companies that need a professional website created relatively fast and for a reasonable price, but it is not as cheap as it may sound. All these tools include everything needed to create, build, and host a website, including templates, SEO options, and security. This in part depends on the website maker you select so that you can present your business with an online platform that is appealing to the eye, consumer friendly and meets the business requirements of the company.
