Senior hire at specialist tech PR firm

Jasmine Geddes
Jasmine Geddes

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Tech PR agency, Hot Tin Roof, has bolstered its senior team with the appointment of Jasmine Geddes to the position of senior account executive.

Geddes’ appointment marks the beginning of an ambitious strategic growth plan for the Edinburgh-based company following a series of high-profile contract wins, including Cutitronics and Logan Energy.

An expert in content creation, developing communication strategies and driving highly successful social media campaigns, Geddes brings valuable experience from her time at Talking Canvas (now merged with Indigo) and Crimson Edge PR.

Since its launch in 2002, Hot Tin Roof has built up a dynamic reputation as Scotland’s leading PR agency for digital and technology companies, and has worked with many of Scotland’s most influential startups including FreeAgent, Money Dashboard and SnapDragon. It also played a pivotal role in the launch of the UK’s first accredited digital skills academy, CodeClan

The firm has recently expanded its offering, now managing several international PR campaigns for its clients, including Smarter Grid Solutions and SHE Software.

Geddes said: “As the one of the most innovative technology hubs in the UK, Edinburgh is a key digital hotspot, and I am thrilled to join an agency working at the very heart of the tech scene.

“I look forward to helping the team continue to drive each campaign they work on to success and expand our digital offerings. It’s a great opportunity for me to support the company as it enters the next stage of its development.”

Sarah Lee, founder and director of Hot Tin Roof said: “I’m very proud of what we have achieved over the years, and it’s exciting to see Hot Tin Roof embark upon its ambitious growth journey as we begin to expand our operations.

“We are delighted to welcome Jasmine to our team. Her strong writing ability, digital experience and proven commitment to the industry make her a perfect addition to Hot Tin Roof.”

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