Scottish Electric 4×4 Launch – 2,500 units per year and 300 jobs created

The Munro MK 1

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MUNRO Vehicles, a manufacturer of all-electric 4x4s, and Scotland’s only volume production car company, has unveiled its first vehicle, the Munro Mk_1. Designed, engineered, and built in Britain, the Munro MK_1 is the world’s most capable all-electric 4×4. The Munro combines a state-of-the-art 280kW electric powertrain to ensure zero tailpipe emissions, with a proven, robust, simple-to-maintain mechanical driveline that delivers uncompromised off-road ability.

The Munro’s unique attributes make it an ideal choice for those seeking to minimise their environmental footprint in numerous sectors including construction, agriculture, mining, environmental, emergency rescue, remote infrastructure maintenance, and recreation without compromising on performance or capability. Capable of effortlessly transporting a crew of five to the most rugged locations, accommodating an 1000kg payload and 3500kg towing capacity, the Munro represents the ultimate, sustainable, utilitarian, off-road workhorse. Intensely focused on off-highway performance, reliability, ease-of- repair and longevity, the Munro is engineered to provide owners and operators with decades of service.

Before its global unveiling, the vehicle was subjected to an intensive two-year test programme, tackling some of Scotland’s most demanding conditions in all weathers. Priced from c.£50k, Munro has already received deposits for MK_1s that will be hand-build next year. Pre-sale agreements have already been secured from fleet operators in key industries, while orders for single vehicles have come from locations across the globe including the UK, Switzerland, St Lucia, and Dubai.

In 2024, Munro will expand from its current headquarters in East Kilbride to a new purpose-built factory in central Scotland, where production will scale to more than 250 units per year initially, leading to the creation of over 300 new jobs. The new site will eventually produce 2,500 vehicles per annum. Munro is the first automotive manufacturer to build cars at scale in Scotland since Peugeot- Talbot closed its Linwood plant in 1981.

Munro launched in 2019 with private funding provided by founders, Ross Anderson and Russ Peterson. A further injection was provided in 2021 by London-based VC, Elbow Beach Capital. The company’s strategy to target a significant market sector with the introduction of the world’s best electric- powered 4×4 is bolstered by a highly experienced automotive guidance board. Members include Selwyn Mould, a former head of supply chain at Lotus Cars and the CEO of Elbow Beach Capital, Jonathan Pollock.

Commenting on the launch, Russ Peterson said: “This launch is the culmination of four years of testing, modification and sheer determination and I am incredibly proud to unveil what we believe is the world’s most capable all-electric 4×4. The tenacity of the whole Munro team is reflected in the MK_1 and I’d like to thank them, our investors and our commercial partners for helping us get to this key milestone. Today represents the beginning rather than the end of our journey and I look forward delivering our first vehicles, opening our purpose-built factory, and helping to deliver an electric future for Scottish vehicle manufacturing.”

“The launch of MK_1 is a fantastic achievement, but it’s just the start for Munro. A significant opportunity exists to materially decarbonise numerous industries and Munro is now one of the best- placed UK EV manufacturers to achieve this. Commercial EVs, particularly in the UK, have too often taken the back seat to consumer-focused peers, Munro is about to change that.” added Jonathan Pollock, Munro Board Member and CEO of Elbow Beach Capital.

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