FAMILY-owned luxury jewellers, Laings, has announced the opening of a new TAG Heuer boutique on Glasgow’s Buchanan Street.
The store, which will open later this year, marks the first mono-brand boutique with the legendary TAG Heuer brand, for the luxury Scottish company and reflects its continued commitment to a bricks and mortar presence.
The new showroom, which will be located in the heart of the Glasgow’s style mile, in a site previously occupied by high street fashion label, Diesel, will see eight local jobs created, including a store manager, supervisor, and multiple sales roles.
Stuart McDowell, Managing Director of Laings said: “Our TAG Heuer Boutique will offer an immersive experience for our clients, showcasing its world-renowned Swiss watchmaking expertise, passion for precision and cutting-edge technology.
“With a wealth of collections on display, we are looking forward to welcoming clients into store – whether it be their first venture into luxury Swiss watches or extending a growing passion for TAG Heuer. Our boutique will be the perfect environment for clients to engage with our in-store TAG Heuer specialists and enjoy a truly exceptional experience.”
Rob Diver, Managing Director of TAG Heuer UK and Ireland, said:
“We are delighted to be opening this new TAG Heuer boutique in Glasgow in partnership with Laings, which will be our first Mono-brand boutique together. This new space will enable us to offer our customers a fully immersive in-store brand experience in the Glasgow city centre, and is part of a new exciting journey with Laings.”
The launch signifies a strengthening relationship between Laings and TAG Heuer, cementing an already exciting partnership.
The showroom will include an interactive display area showcasing cutting-edge technology, as well as a luxurious lounge, allowing clients to shop in comfort as well as style – along with the usual level of privacy and confidentiality, which has become synonymous with Laings.
This news comes after Laings announced it is investing £5million pounds in a new flagship store in Rowan House on Glasgow’s Buchanan Street. The move is part of Laings’ multi-layer growth strategy to build on its legacy as a leading destination for luxury jewellery and watches.
For more information about Laings, visit www.LaingsUK.com.
