THERE have been so many changes since March 2020, and sometimes it feels like the business world has seen more than most. When the world locked down eighteen months ago, companies everywhere were forced to make some seismic changes to the way that they do business. Everyone began to work remotely, and we spent the time between that point and now figuring out ways that we could get by until we went back to the office.
Then, there did not seem to be too much point in committing to permanent solutions as most people assumed that the situation was temporary. Now, even as some companies are thinking about bringing their staff back into the office, many workers are staying home, and many companies are embracing the new normal. If you are launching a new business or finally committing to remote working, here are some tips to help you.
Keep Your Lines Of Communication Open
Communication was one of the biggest challenges for a lot of businesses when they first started working remotely. There was so much discussion about which video call software was the best to use. Many managers found themselves caught between not communicating enough with their employees or scheduling so many meetings for fear of something getting missed that productivity took a nosedive.
If you are committing to remote working, it is vital that your employees feel like there are open lines of communication. But it is also important to be clear about what software is being used to avoid confusion.
Get To Grips With The Software You Need
If you are committing to working remotely, you are going to have software requirements beyond video calls. From the AI programmes that can help you to keep customers on your website for longer to software that can help you compress PDFs without losing quality and making them easier to share, you need to make sure that you understand the tools that can help your business run smoothly as well as moving forward. If you are a little unsure, look for brands that offer tutorials and how-to’s, and set some time aside to learn more about what you need.
Look For New Ways To Establish Your Authority
For a lot of businesses just starting out, the office used to be one of the most effective ways to announce yourself as a force to be reckoned with. From the reception to the boardroom, everything was an opportunity to show clients that you meant business. With remote working, you have to find new ways to demonstrate your authority and expertise.
Ensure that your website is both aesthetically pleasing and easy to navigate, remembering that Google’s updates factor user experience into their search rankings, as well as measures to weed out spam. Update your site content regularly and address current concerns and areas of interest that your customers and clients may have. Be active on social media and establish your brand personality and tone of voice. Remember that the online marketplace is extremely competitive right now and that you need to find a way to stand out from the crowd.