Digital Xmas’ campaign launched for Scots shopping online this Christmas

Colin Mathieson, spokesperson for

A NEW ‘Digital Xmas’ campaign has been launched to help Scots shopping online this festive period.

The campaign from Advice Direct Scotland, which runs the national consumer advice service, points shoppers in the right direction when it comes to their rights around delayed deliveries, counterfeit goods, returns, refunds, and product safety. 

With coronavirus restrictions still in place, this year is expected to see more people than ever turn online for their Christmas shopping.
Furniture and clothing are likely to be the main issues that Scots want advice on. During last month’s National Consumer Week, around 40 per cent of contacts to were about furniture and homeware, while a third of queries related to clothing and footwear.

The Digital Xmas campaign will also provide advice on last dates for posting, food safety, travel arrangements, and what to do in an emergency over the festive period. 

And with more people turning online and concerns about a rise in digital fraud, the service will provide tips on how to avoid falling prey to scammers.

Colin Mathieson, spokesperson for Advice Direct Scotland, said:

“Over the past year, COVID-19 has meant more shoppers than ever have taken their shopping online. 

“Online shopping has brought huge benefits for people and can save time and money.

“And by following our tips, this campaign will ensure that people don’t get caught out by bad service or faulty goods. 

“Advice Direct Scotland has been working hard to ensure Scots know their rights before they buy and how to get the best deals on Christmas gifts. 

“As the last dash for presents begins, shoppers should start their spree by visiting and making sure they’re up to speed before spending their money online.

“Our top tips are shared daily through social media channels, allowing Scottish consumers to make informed choices for themselves.”

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