Group marketing manager, Cheryl Smith and finance director Ross McLellan

DUNCAN and Todd Group has strengthened its senior team with two key appointments.

Ross McLellan has been appointed finance director while Cheryl Smith has joined as group marketing manager for the independent optician and hearing care specialist.

Following several acquisitions, the group is now the largest privately-owned optician and hearing care provider in Scotland, with 41 branches across the country.

Ross has almost 20 years experience as a chartered accountant in the energy sector in both the UK and Australia, where he worked for Ernst & Young

Cheryl Smith was previously marketing manager at city centre shopping centre Bon Accord, where she was responsible for the strategic planning, implementation and control of all marketing activity.

Duncan and Todd Group managing director Frances Rus said: “We are delighted to welcome both Ross and Cheryl to our senior team.

“Ross brings many years of experience in the UK and overseas and he has a strong commercial focus as well as a strong background of working closely with private equity, banks and entrepreneurs.

“Cheryl is an innovative marketer with unrivalled experience in strategic marketing and communications in both consumer and business to business sectors, which are both vital for us. She will be leading our marketing strategy as we bring our various brands together, as well as expanding our hearing care service.

“Their vast experience and expertise in their respective fields will be invaluable as we continue to grow the Duncan and Todd Group and add to our portfolio of branches in the future.”

The last year has seen the acquisition of seven practices, with the acquisition of a further nine practices from Black & Lizars in April 2019 bringing the total to 41 across Scotland.